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Field Guide Term:

Facebook is the most popular social media networking platform in the world.  This free platform allows registered users to create profiles and share information about themselves, including stories and photos.  People create networks though “friending” others on the platform.

Facebook allows users to create pages to represent their businesses, organizations, and/or brands in order to connect with customers and followers.  Digital advertising is possible through the Facebook Page.


Social Network, Facebook, Network, Connection