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How to Market Your Home Service Business: Word of Mouth is Great, Until Your Competitor Starts Advertising.
How to Market Your Home Service Business: Word of Mouth is Great, Until Your Competitor Starts Advertising.
You have years of experience in your craft. You do solid work and your customers love it, but sometimes it's hard to keep the phone ringing. And if your competition is out-marketing you, it does not matter how much better your product or service is, because they are intercepting the customers before they can come […]
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What your parents didn’t tell you about starting an ecommerce business
What your parents didn’t tell you about starting an ecommerce business
If you are, or even might be in the future, thinking about taking your sales online with an ecommerce website, then this workshop can help you understand your options, costs, opportunities to seize, and pitfalls to avoid. You will learn about: Your options for ecommerce platforms Advertising your ecommerce store The logistics of an ecommerce […]
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Why Your Branding is the Foundation of Your Business and How to Protect It
Why Your Branding is the Foundation of Your Business and How to Protect It
Think of your favorite shoes. Can you picture the logo of the brand? What do you think about when you think of those shoes? Quality, comfort, durability, aesthetic? Do you remember the last ad or commercial you saw for that brand? The experience you've had with those shoes and that company are all things that […]