Create a Google Business Page: https://business.google.com/add/info
Manage Your Google Business Page: https://business.google.com/manage/
Google Analytics and Tag Manager: https://www.google.com/analytics/
If you choose to run your analytics through tag manager you want to make sure you don’t have your analytics tracking code in the page or you will register twice as much traffic than you actually have.
Help Setting Up Analytics: https://support.google.com/analytics/answer/1008080?hl=en
Setting up Conversions in AdWords: https://support.google.com/adwords/answer/6095821
Setting up Conversions in Facebook: https://www.facebook.com/business/help/434245993430255?helpref=search
How to Check Your Quality Score: https://support.google.com/adwords/answer/2454010?co=ADWORDS.IsAWNCustomer%3Dfalse&hl=en
Track Conversions via Calls: https://callrail.com
UTM Link Builder: https://ga-dev-tools.appspot.com/campaign-url-builder/
Keyword and Adword Research:
Finding out what people are searching for can help you discover what your customers’ pain points are. You can use the tool below to see how many searches are conducted month to month for various keywords.
You can also creep on your competition or a leader in your industry in another region and see how they are getting traffic to their site with Spyfu.com
Still need help? Send us a support request to firstname.lastname@example.org or give us a call to setup free marketing consultation.